Rodeo Security & Operations Consulting

PRCA  ·  GCPRA  ·  PBR  ·  Invitational

The Operation Has To
Run Clean.

When it's done right, nobody notices. When it isn't, everybody does. Broken M Ranch brings more than five years of professional rodeo security and operations experience to your event.

PRCA GCPRA PBR Invitational
20+Events Managed
5+Years in the Arena
3Sanctioning Bodies

Built for Committees.
Arenas. Contractors. Promoters.

Rodeo Committees

Annual and seasonal events that need a proven security and operations structure from planning through teardown. We integrate with your existing team.

Arena Management

Facilities hosting multiple events across a season. We help establish repeatable protocols that work regardless of the sanctioning body on the marquee.

Stock Contractors

You run the livestock — we run the ground around it. Coordinated operations between the pen, the arena, and the crowd management keeps everyone safe.

Event Promoters

Bull ridings, invitationals, and touring events. One-off or recurring. We build the plan and execute it, so your event delivers what the ticket promised.

Services

Event Security Planning

Threat assessment, staffing structure, post assignments, communication protocols, and contingency plans built for rodeo environments specifically.

Arena Operations Management

Full coordination of event logistics — from load-in through load-out. Vendor access, contractor coordination, timeline management, and day-of execution.

Crowd Management & Access Control

Gate operations, credential management, VIP access, and crowd flow planning designed for the unique layout and audience of professional rodeo events.

On-Site Event Management

Boots on the ground. We don't just write the plan — we execute it alongside your team, making real-time decisions as the event unfolds.

Risk Assessment & Incident Response

Pre-event risk analysis and documented response protocols for medical emergencies, crowd incidents, animal-related events, and arena disruptions.

Staff Training & Briefings

Pre-event briefings and situational training for security staff and volunteers. Rodeo-specific, practical, and fast — built for the day-before or morning-of reality.

Four Steps.
No Surprises.

01

Initial Call

Tell us about your event — size, venue, timeline, and where you've had problems before.

02

Site Assessment

We review the venue, past event data, and your current operational structure to identify gaps.

03

Plan & Proposal

A written security and operations plan scoped to your event. Transparent pricing, no surprises.

04

Execute & Debrief

We run the plan. After the event, a full debrief with notes for next time.

Why I Built This

Joshua Morris — Founder, Broken M Ranch

Joshua Morris  ·  Founder

"Running security and operations for professional rodeo isn't glamorous work — it's logistics, communication, split-second decisions, and accountability to everyone in that arena. I built this practice because that work deserves to be done right."

Most event committees are full of people who care deeply and are working hard. What they're missing isn't effort — it's structure. A staffing plan that accounts for real scenarios. A run-of-show that every department lead actually understands. A briefing that happens before gates open, not after the first problem. That gap between hard work and professional operations is exactly where things go wrong, and it's exactly what I fix.

I've logged 20+ events across rodeos, invitationals, PBR productions, and Western events of every scale — on the ground, not in the stands. I've written the plans, run the briefings, managed the contractors, and been the person on the radio when something unexpected happened. That operational experience is what I bring to your event. Not theory. Not a template you fill out yourself. A working system built for the specific demands of Western event production.

What you get when you hire Broken M Ranch is a consulting partner who already knows what your event needs before you explain it — because I've been inside events exactly like yours. I know where the gaps show up, I know which problems committees anticipate and which ones catch them off guard, and I know how to build a team that can execute under pressure. That's not something you learn in a classroom. You earn it in the arena.

Ready to Run a
Clean Event?

Whether you're planning your first professional bull riding or your twentieth annual rodeo, reach out.

Get in Touch

Fill out the form and we'll respond within one business day. For urgent event needs, use the direct email above.

Response Time

Within 1 business day

Available For

Single events, seasonal contracts, planning consults